WEBVTT Kind: captions Language: en 00:00:00.000 --> 00:00:04.816 Women walking into living room, sit down. "WE MET WITH SIX WOMEN TO INTRODUCE CONAIR'S NEW CURL SECRET" 00:00:04.816 --> 00:00:06.397 "THIS WAS THEIR EXPERIENCE..." 00:00:06.397 --> 00:00:12.830 Running fingers through hair. "My hair means a lot to me. It's definitely a representation of who I am. The jet black color. It's very bold like me." 00:00:12.830 --> 00:00:16.045 2nd woman smiling, touching hair. "What I love about my hair is that I get to do so much with it." 00:00:16.045 --> 00:00:20.751 3rd woman, touching her hair. "What my hair says about me, it's a reflection of how I take care of myself. 00:00:20.751 --> 00:00:28.459 1 older, 1 younger woman. "We operate with the look good, feel good mentality. It's one of my favorite things to say. So when you're having a good hair day, you know your day is going to be a rock star day." 00:00:28.459 --> 00:00:32.126 Young woman with curly hair, smiling. "As I got older I realized I have a lot of curls." 00:00:32.126 --> 00:00:37.839 Looking closely at ends of hair. "I sometimes struggle to get them to sit the way I want them to, so I wish there was an easier way." 00:00:37.839 --> 00:00:41.340 Woman with straightened hair. "So when I go out my hair has the big curls and I have my Hollywood glam   00:00:41.340 --> 00:00:46.980 going. I just feel like I'm ready to meet people, mingle. I would love to do my hair faster because   00:00:46.980 --> 00:00:49.459 the hair is usually what takes the longest, I think." 00:00:49.459 --> 00:00:53.352 Woman sitting on couch, talking. "I definitely would love to have a tool  that would be easier for me to curl my hair." 00:00:53.352 --> 00:00:57.600 Young woman with red, wavy hair. "It is super empowering to have your hair be styled 00:00:57.600 --> 00:01:00.532 in a way that you feel confident and beautiful in." 00:01:00.532 --> 00:01:09.497 Older and younger women talking to each other. "Would a tool make your life easier?" I think a tool would give me more time to work on myself, to think about things and makes you look better." 00:01:09.497 --> 00:01:12.000 Woman with dark hair walks into view, touches hair. 00:01:12.000 --> 00:01:13.740 Woman with straightened hair walks into view, touches hair. 00:01:13.740 --> 00:01:16.000 Older and younger women. "Are you excited?!" "Absolutely." 00:01:16.000 --> 00:01:18.334 Hands reach to lift up a purple box. Curl Secret styler is revealed. "Woah!" 00:01:18.334 --> 00:01:26.187 Each woman picks up styler, looks it over, reacts. "This is fancy." "It looks like everything I need." "Looks amazing can we try it?" "Yes, I'm excited." 00:01:26.187 --> 00:01:28.613 One woman's hair curls instantly, to her delight. 00:01:28.613 --> 00:01:30.709 Young woman curls older woman's hair. "Oh wow!" 00:01:30.709 --> 00:01:32.292 Woman with straighten hair adds a curl. "Wow this is so easy!" 00:01:32.292 --> 00:01:33.587 Woman with red hair adds an instant curl, smiling.   00:01:33.587 --> 00:01:35.084 Young woman curls section of hair, smiling big. "It's so cool!" 00:01:35.084 --> 00:01:40.080 Fast montage of all the woman revealing new curls. "And then I just..." "Stop it!" "Oh my gosh!" "Oh that is brilliant."  00:01:40.080 --> 00:01:48.793 Women admiring their curls, touching their hair. "Oh my God, that is the most perfect curl." "I love it. So bouncy." "It's elevating the curls and it's doing all the work for me."   00:01:48.793 --> 00:01:54.186 Very happy, smiling women. "It's like foolproof hair curls." "That is so cute!" "I love it." "It's so fun!" 00:01:54.186 --> 00:01:55.719 All women standing together. Smiling, laughing. 00:01:55.719 --> 00:01:57.695 Curl Secret styler on tabletop. "CURL SECRET" 00:01:57.695 --> 00:01:59.119 Woman with red curly hair, laughing, touching hair. "I'm obsessed. I can't get enough."